ART DIRECTOR

The all-electric ID.4 GTX

The launch-campaign for the new and all-electric ID.4 GTX.

With this campaign we wanted to highlight the car as the premium and sporty version of the normal ID.4. The heart of this launch-campaign is the modern and progressive visual identity. As part of the campaign we created a full-cg productfilm, moving and still assets for different social media channels and stills for print and OOH.